I think if nothing else Atmos will be here to stay as a theater format. Movie theaters seem to be gaining traction again post pandemic, and anecdotally speaking, I see a lot of people wanting to see movies in Dolby Theater (Dolby Vision projection, Atmos Audio in specially calibrated rooms).
It’s the surround format of choice for nearly all new movies, big and small, and has been adopted by Netflix, Amazon Prime, HBO Max, Paramount+, Disney+, and Apple TV+, and poking around Video Game/Home theater forums… a lot of people are focusing on Atmos these days, whether that’s a soundbar (either a single one, or one like mine with satellites), or a full system.
Hell, Amazon’s LOTR show seems to target as much “future proofing” tech as it can, being shot in 8K, mastered in Dolby Vision AND HDR10+, as well as Atmos.
I can potentially see a world in which Atmos for music goes away. In that; I think Atmos as a format might eventually be phased out in favor of some newer way of handling things. I don’t however see headphone surround going away. It’s been the tech industry’s secret big push for a while now:
Microsoft cut deals with Dolby and DTS for Dolby Atmos and DTS:X for headphones (and output to receivers) in all Windows Installs and on Xbox (however, Atmos and DTS:X cost like $20 each. Microsoft has their own bad free version: Windows Sonic).
Sony built a whole extra CPU into the PS5 for their Tempest Engine, an object based audio system that (at the moment) only works with headphones and built in TV speakers (apparently they’re working on better Home Theater support)
Both
Facebook Meta and Valve, two large players in the VR space have invested in their own immersive audio standards. I’ve even
messed around with one.
And of course, the worst kept secret is Apple is making an AR (Augmented Reality. Projects images onto real life) headset/glasses, which is why they’ve put their Spatial Audio tech in everything they can including FaceTime calls…
That being said; I think perhaps the most damaging thing to Atmos at the moment is Apple’s Spatial Audio branding. I’ve had to explain to people quite frequently that it’s not Apple doing this, it’s the format, and Apple acts as an “instagram filter” of sorts between the two. While the playlist covers, and page listings say “Dolby Atmos”… most people don’t actually know what that
means