Vintage selling points in magazines
- Thread starter bigbillquad
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I don't wonder, I'm sold!!
I wonder if this helped sell ADC B-100 preamps:
https://www.worldradiohistory.com/Archive-All-Audio/Archive-Audio/80s/Audio-1981-02.pdf
Kirk Bayne
https://www.worldradiohistory.com/Archive-All-Audio/Archive-Audio/80s/Audio-1981-02.pdf
Kirk Bayne
Clearly, they weren’t addressing the heterosexual women market.
A stereotype (forgive the term) for sure but traditionally "Audiophiles" were men and straight. That type of marketing would be unlikely today as it is not politically correct. It appeals to me big time and would have/did as a teenager and young adult! I would have bought those magazines for the cover alone!
Political correctness aside, It would be totally out of place today anyway as the bulk of today's modern equipment is far from sexy!
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One-girl-per-channel!
Perfect ratio!
I had forgotten why I dived into Dynaquad at 17. Oh, now I remember!
Even worse, Ken, our mindset has changed to the degree where we are now discussing how converting DSD to PCM internally in an Oppo degrades the sound. BTW, that reminds me that I need to respond on the other thread about how I convert DSD to FLAC.
Wow. Dug deeper into it and brought back a lot of memories.
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T&A is still used to sell just about everything. Sure, "political correctness" (or just plain we've grown up a bit and are no longer quite so crass and shallow) has made all the silly double-entendre comments cringy ("for the sophisticated lover...of music!" go all the way!....swing with the foremost foursome...turn on with 4 channel stereo!") -- and that's probably a good thing. But that scantily glad women are still used to sell everything from cars to audio equipment?
Yeah...that hasn't really changed much...
Soundfield
1K Club - QQ Shooting Star
Sadly I think that most women have to suffer from sexism, misogynism and worse throughout their lives that most men are either not aware of, do not care about or actually find amusing.
When accused of being a dirty old man, I say, “yes, since I was seven.”
These are all examples of objectification of women, placing the female body on the same level as a product.
Having said that, I have to say I do like the one with the bloke blissing out under a pair of headphones and the woman next to him in a negligee going for a box of chocolates instead.
Having said that, I have to say I do like the one with the bloke blissing out under a pair of headphones and the woman next to him in a negligee going for a box of chocolates instead.
