Vintage selling points in magazines

[bigbillquad]

Hi. All

I was wondering what were these companies trying to sell to the public

 

[bigbillquad]

More from the top...

 

[rustyandi]

Can I still buy one?

 

[rustyandi]

Can I still buy one?

 

[key_wiz]

One-girl-per-channel!

Perfect ratio!

 

[par4ken]

Hi. All

I was wondering what were these companies trying to sell to the public

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I don't wonder, I'm sold!!

 

[kfbkfb]

I wonder if this helped sell ADC B-100 preamps:
https://www.worldradiohistory.com/Archive-All-Audio/Archive-Audio/80s/Audio-1981-02.pdf


Kirk Bayne

 

[barfle]

Clearly, they weren’t addressing the heterosexual women market.

 

[par4ken]

Clearly, they weren’t addressing the heterosexual women market.

A stereotype (forgive the term) for sure but traditionally "Audiophiles" were men and straight. That type of marketing would be unlikely today as it is not politically correct. It appeals to me big time and would have/did as a teenager and young adult! I would have bought those magazines for the cover alone!

Political correctness aside, It would be totally out of place today anyway as the bulk of today's modern equipment is far from sexy!

 

[ar surround]

One-girl-per-channel!

Perfect ratio!

I had forgotten why I dived into Dynaquad at 17. Oh, now I remember!

 

[ar surround]

Political correctness aside, It would be totally out of place today anyway as the bulk of today's modern equipment is far from sexy!

Even worse, Ken, our mindset has changed to the degree where we are now discussing how converting DSD to PCM internally in an Oppo degrades the sound. BTW, that reminds me that I need to respond on the other thread about how I convert DSD to FLAC.

 

[mandrix]

I wonder if this helped sell ADC B-100 preamps:
https://www.worldradiohistory.com/Archive-All-Audio/Archive-Audio/80s/Audio-1981-02.pdf


Kirk Bayne

Wow. Dug deeper into it and brought back a lot of memories.

 

[kfbkfb]

In 1981, the budding Home Video industry was getting the pieces in place to provide stereo (and surround sound) on their movie releases and playback hardware, which led to more people having home surround sound systems than in the 1970s.

1978: MCA DiscoVision (stereo since day 1)
1981/82: TMC cable movie channel FM stereo for movie audio, SSI M360 Dolby MP matrix decoder
1982: RCA CED videodisc added stereo
1983: Sony Beta Hi-Fi (stereo since day 1)
1984: JVC VHS Hi-Fi (stereo since day 1), stereo sound for TV, standalone "theater" surround sound decoders


Kirk Bayne

 

[key_wiz]

A stereotype (forgive the term) for sure but traditionally "Audiophiles" were men and straight. That type of marketing would be unlikely today as it is not politically correct. It appeals to me big time and would have/did as a teenager and young adult! I would have bought those magazines for the cover alone!

Political correctness aside, It would be totally out of place today anyway as the bulk of today's modern equipment is far from sexy!

T&A is still used to sell just about everything. Sure, "political correctness" (or just plain we've grown up a bit and are no longer quite so crass and shallow) has made all the silly double-entendre comments cringy ("for the sophisticated lover...of music!" go all the way!....swing with the foremost foursome...turn on with 4 channel stereo!") -- and that's probably a good thing. But that scantily glad women are still used to sell everything from cars to audio equipment?

Yeah...that hasn't really changed much...