September 21, 1974
Japan Sees UD-4;
CD-4 Disks Grow
By HIDEO EGUCHI
TOKYO-
Music lovers, hi fi enthusiasts and buyers from overseas will be able to compare the UD-4 system with CD-4, SQ and RM for the first time at the 23rd All Japan Audio Fair, Nov. 6-10, if everything goes according to plan.
"Now is the time for all good men to come to the aid of 4-channel," quips Takami Shobochi, president of Nippon Columbia, joint developer and major proponent of the UD-4 system- basically a combination of matrix and discrete systems.
"It may lead to some confusion among consumers, but I'd like them to choose the best," Shobochi says.
For the record manufacturer, the UD-4 system means that a program need only be produced in a single format to cover all existing modes of playback. For the radio broadcaster, it offers FM carrier signals of a limited band width.
Consequently, the UD-4 system will play an important role in the future of high quality 4-channel sound reproduction and constitutes a major advance in regard to the feasibility of 4-channel stereo broadcasting, its proponents say.
The "universal discrete 4-chan-nel" system was jointly announced here Sept. 2 for the first time in Japan by Nippon Columbia and Hi-tachi, whose engineers developed the system together with Dr. Duane H. Cooper of the University of Illinois. It was demonstrated earlier this year to members of the Audio Engineering Society, also at the Berlin Radio/TV Exhibition and London Radio Show. It was shown last May 14 to Billboard's Tokyo news bureau by Dr. Toshihiko Takagi, general manager of Nippon Columbia's research laboratories at Kawasaki. Most recently it was shown at the Sept. 9-12 AES in New York.
No comment on the UD-4 system has been made by the Japanese industry to date, inasmuch as Nippon Columbia has not openly made comparison tests with CD-4, SQ and RM so far. Also, the Japan Phonograph Record Assn. and the Electronic Industries Assn. of Japan have adopted CD-4, SQ and RM as the only three standard systems ever since April of 1972 and the two manufacturers’ associations are not in the mood to approve a fourth. The Japan Audio Society is taking a neutral stand.
Although Hitachi and Nippon Columbia are out to win universal
Japan Bow For UD-4;
CD-4 Push
adoption of their UD-4 system among the world's leading record manufacturers, audio equipment makers and FM radio broadcasters, it requires a noncompatible demodulator, expected to retail for 50,000 yen or over $160 in Japan, besides an RM (Nippon Columbia
QX) decoder.
The UDA-1000 demodulator, about 15-inches wide, 12 deep and 5½ high, will be marketed overseas under Nippon Columbia's Denon brand, says Takayasu Yoshida, deputy general manager, international trade division. Johnson's of Hendon, Ltd., will be U.K. distributor, but no U.S. marketing plans are firmed.
By comparison, current list prices in Japan of CD-4 demodulators from the Victor Co. of Japan (JVC/ Nivico) are 33,000 yen ($110) and 52,000 yen ($173). Sony's new variable blend SQ full logic decoder is tagged at 69,800 yen ($232), while list prices of other Sony models are 21,800 yen ($72) and 49,800 yen ($166).
Retail prices of Nippon Columbia home stereo sets with built in UD-4 demodulator and QX (RM) decoder will range from 180,000 yen ($600) , to 300,000 yen ($1,000), says Yoshiaki Hosogai, manager, product planning and market research. The high-end model, which also has a built-in CD-4 demodulator and SQ decoder, was shown to the Japanese industry Sept. 2 and is scheduled for marketing by year-end in Japan only.
In the meantime, Hitachi is manufacturing the UD-4 ICs and is believed to be working on an export model record player with built-in UD-4 demodulator. Hitachi/ Maxell, manufacturer/exporter of UD (ultra dynamic) blank loaded cassettes, may come out with a UD-4 demonstration tape. Nippon Columbia manufactures prerecorded music cassettes besides blank loaded tape.
Since the UD-4 system is new and non-standard, Japanese retailers assume that a free "demonstration" disk will come with every UD-4 stereo set from Nippon Columbia and Hitachi, although the manufacturers haven't said so.
Nippon Columbia will release at least 10 UD-4 albums by year-end, says Shigeru Watanabe, general manager, planning, record division.
Six are scheduled for release on the (Nippon) Columbia label and four on Denon, starting next month with
"Les Trois Concertos Brande-bourgeois/J. S. Bach" as locally recorded by l'Orchestre de Chambre Joan-Francois Paillard. The 10th UD-4 album is "Yesterday Once More/Mieko Hirota" according to the record jackets displayed by the Japanese manufacturer. Each will retail for 2,500 yen or about $8.30, Watanabe says, the same price as a CD-4 quadradisk with music of international origin.
In Japan, King Records is about to join the CD-4 group. Scheduled for release here Sept. 25 are eight stereo-compatible discrete 4-channel albums manufactured by King from master recordings owned by A&M, Barclay, CTI and Project 3.
The titles are: "Now and Then/The Carpenters," "Tapestry/Carole
King." "The Six of Wives of Henry the VIlIth /Rick Wakeman," “Bad Girl/ Quincy Jones," "Raymond Lefevre in Concert," "Deodato/Rhapsody In Blue.” "Joan Baez' Greatest Hits" and "The Spectacular Brass Menagerie" (Enoch Light).
Also, five more CD-4 albums are scheduled for release here Oct. 25 and six more Nov. 25 by Nippon Phonogram on the Philips label, while the first two CD-4 albums manufactured by Victor Musical Industries from Eterna master recordings owned by Deutsche Schallplatten (VEB) are scheduled for release Oct. 25, too. Also, Teichiku, another member of the Matsushita group, is preparing to mount a CD-4 sales campaign from Oct. 21 through Christmas Day for its over 50 discrete quadradisk releases.
In another development, TDK-Fairchild is preparing to market its CD-4 linear IC in Japan at an average price of 700 yen ($2.30) and, the joint developer says, samples have already been delivered to JVC, Matsushita and Pioneer. The 16-pin IC will be manufactured in the U.S. by the American partner at the rate of 100,000 units a month, starting next January, TDK-Fairchild says. Unit price will range from 400 yen ($1.30) to 1,000 yen ($3.30) depending on order volume, the joint venture adds.
Four more SQ albums are scheduled for release next month in Japan, and six more in November by CBS/Sony.
In terms of combined gross sales, Matsushita/JVC has annually outmatched Hitachi/Nippon Columbia by a ratio of about five to four. Hitachi openly committed itself to the UD-4 system for the first time in Japan Sept. 2. Nippon Columbia, now under Hitachi's wing, is expected to start advertising the UD-4 system in the U.S. and Europe next month.
Hitachi, which is manufacturing the
QS "Vario-Matrix" IC for Sansui, says the UD-4 system was developed by Nippon Columbia in cooperation with Hitachi's Central Research Laboratory.